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AUGUST 30 - Today in Food History

- National Toasted Marshmallow Day
- St. Fiacre, patron of gardeners, florists, and box makers

 

On this day in:

1812 Agoston Haraszthy de Mokcsa was born.  Mokcsa imported 1,400 varieties of grapevines to California in 1862 and planted the first large vineyard in California in the Sonoma Valley.  After the devastating blight destroyed much of Europe’s vineyards, some of these same vines, now on resistant root stock, helped rescue the French and German wine industries.

1939 The first Wheaties commercial (live) aired when host Red Barbar promoted it during a Brooklyn Dodgers game (‘Variety’, August 30, 1939).  Later the Dodgers did a promotion dressed in street clothes saying 'Yum, Yum Stuff!' (Variety, April 24, 1940)

1979 President Jimmy Carter was attacked by a rabbit while on a canoe trip in Georgia.  He beat it away with a paddle.  (Man eating, aquatic rabbits?)

2007 Michael Jackson, a leading beer critic, died at age 65.  He was the author of 'The World Guide to Beer' (1977), and wrote for articles for various newspapers and food magazines, etc.
 

 

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