MOXIE
Moxie is a carbonated soft drink created by, of course, a pharmacist - Augustin Thompson in 1876 in Lowell, Massachusetts. It outsold Coca Cola until the 1920s.
The company name was the 'Moxie Nerve Food Company.'
The WW I army slang term 'moxie,' meaning the ability to face difficulty with spirit and courage' comes from this soft drink.
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