See also: Cornflakes
"Do you know what breakfast cereal is made of? It's made of all those little curly wooden shavings you find in pencil sharpeners!"
Roald Dahl (British writer)
‘Charlie and the Chocolate Factory’
“I tell kids they should throw away the cereal and eat the box. At least they'd get some fiber.”
Richard Holstein, D.D.S.
“The breakfast food idea made its appearance in a little third-story room on the corner of 28th Street and Third Avenue, New York City....My cooking facilities were very limited, [making it] very difficult to prepare cereals. It often occurred to me that it should be possible to purchase cereals at groceries already cooked and ready to eat, and I considered different ways in which this might be done.”
John Harvey Kellogg (1852-1943)
“The oat is the Horatio Alger of cereals, which progressed, if not from rags to riches, at least from weed to health food.”
Waverley Root 'Food' (1980)
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